Peter Bohlin, architect of Apple’s New York glass cube
Monday, March 22nd, 2010There’s an interesting article in today’s Philadelphia Inquirer on Peter Bohlin, the creator of the glass cube in front of Apple’s Fifth Avenue store in New York City. Jobs’ vision for the stores was remarkably prescient:
Jobs, who met Bohlin when the architect was overseeing a new headquarters for his Pixar animation studio, was aware that he had never designed a store interior. But he didn’t care about that handicap, said Karl Backus, the principal in BCJ’s San Francisco office who manages the firm’s Apple projects. That’s because Jobs thought of the stores not as retail spaces but as social spaces.
Jobs believed it was more important for the stores to offer a unique and compelling experience, in much the way that a Frank Gehry-designed museum does. Otherwise, why would people bother to make a special trip to buy a product they could order more easily on the Web?
— Old-school architect creates an iOpener, philly.com, March 22, 2010